Interview w/ Jeff Olson on how Alta #BikeShare is a success. @embarqnetwork

“I spent the past 29 years trying to push a rock up a hill – and finally this year it feels like we’re rolling downhill with the wind at our backs. At first, Mayors didn’t want bike lanes on their streets, and many people in Congress said they would never want to have this in their states, and then having a bike-share system in Washington D.C. has made them want it in their districts too. We used to have to push to put our stations in front of buildings. Now real estate agents advertise that they have a bike-share station close to their buildings. Now I think we’re entering a new era where people want to help the environment through their daily decisions, and they’re attracted to this sharing ecosystem. They want to be social, they want to live in cities, and they see walking, bicycling and bike-sharing as an important part of that. But I don’t want to oversell – we have m...

Full article: http://sustainablecitiescollective.com/embarq/236666/wind...

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