@greensourcemag Today's need for new solutions calls for "backcasting" as an alternative to integrated design.

Ever considered putting a futurist on your design team? One might help you overcome one of the biggest obstacles to the creation of a sustainable future—the integrated design process. Consider what John Robinson wrote in 1988 in the journal Technological Forecasting and Social Change: "To the degree that the future is not already determined but remains to be created, then the search for the most likely future (i.e., the best prediction) is not only misguided but counterproductive. Thus, what are needed are not techniques that converge on likelihood but techniques that reveal possibility and test the feasibility and impacts of alternative futures." ----- Advertising ----- Integrated design for sustainability does not equip us to "reveal possibility." Instead, it is used to eke out marginal gains by optimizing the design process after we have predicted what we think we can "...

Full article: http://greensource.construction.com/opinion/2012/1207-Bac...

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China's coal to chemical future

China's coal to chemical future

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green.autoblog.com 23 Jul '12, 2pm

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defense.gov 25 Jul '12, 6pm

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bettertransport.org.uk 27 Jul '12, 2pm

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Boon Siew introduces the new 125cc Honda Future: Boon Siew Honda recently unveiled what it calls “Malaysia’s fi...

Boon Siew introduces the new 125cc Honda Future...

paultan.org 27 Jul '12, 2am

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sfluxe.com 27 Jul '12, 2pm

Highlights from LeSean McCoy’s Breakout Season in 2011. Enjoy! Follow Me On Twitter: www.twitter.com —————————————————————...

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searchenginewatch.com 27 Jul '12, 1pm

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searchenginewatch.com 27 Jul '12, 2pm

Last week, Altimeter Group published its report "The Converged Media Imperative ," which explores how paid, owned, and ear...

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greenbuildingelements.com 23 Jul '12, 6pm

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electronicdesign.com 27 Jul '12, 2am

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Be sure to check out Part 2 of "Analog: Back to the Future" from @EDNMagazine, covering 21st century op amp history

Be sure to check out Part 2 of "Analog: Back to...

edn.com 20 Jul '12, 7pm

Part one of this series covered op amp history from National Semiconductor. This second part of the series covers Philbric...