31 Oct '12, 9pm

Serious Materials Exits the High-Performance Window Business

Serious Materials has abandoned its expensive venture into high-performance window manufacturing. Based in Sunnyvale, California, Serious Materials (also known as Serious Energy) entered the building materials market in 2002 with a new sound-proofing drywall called QuietRock. Launched at a time when home construction was booming, the new drywall met with initial success. Serious soon went looking for other building products to sell, including high-performance windows. In 2007 the company acquired Alpen, a manufacturer of fiberglass windows based in Boulder, Colorado. Founded in 1981, Alpen was known for using Heat Mirror glazing When referring to windows or doors, the transparent or translucent layer that transmits light. High-performance glazing may include multiple layers of glass or plastic, low-e coatings, and low-conductivity gas fill. . Insulated glazing units from H...

Full article: http://www.greenbuildingadvisor.com/blogs/dept/green-buil...

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