30 Jan '16, 3am

LEED public building policies double private market in area

LEED public building policies double private market in area

What came first, the chicken or the egg? Is it the availability of charging stations that has slowed the growth of the electric car, or has it been the sluggish growth of the electric car market that has stifled investment in charging stations? In 1986, two researchers coined the term “excess inertia” to describe this market coordination challenge where inaction spurs inaction and waits patiently for a spark. In a research paper recently published by the Harvard Business School, Harvard University professor Michael Toffel and Boston University professor Timothy Simcoe explore some of the excess inertia in the green building marketplace over the last decade and how one simple policy measure might be providing that much-needed spark. The authors examine if public investment in green government buildings has actually stimulated private investment, supply and market uptake of ...

Full article: http://www.usgbc.org/articles/harvard-study-explores-posi...

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