10 Oct '16, 7pm

Hear from @RickFedrizzi in this #Greenbuild16, Day 2 recap!

What’s that old line about a carrot or a stick? As most of you may know, I’ve been pretty much a carrot guy my whole professional life, opting to try to motivate those around me to do better and achieve more, rather than scaring them into it. But don’t think for a minute I don’t see the occasional wisdom in the other, sterner and much more in-your-face style of attitude adjustment. As such, I found myself utterly blown away during an afternoon session at Greenbuild 2016 yesterday during a presentation by the world-renowned polar explorer, author, photographer and documentarian, Sebastian Copeland . Copeland, whose life and work on global climate change, and in particular, carbon’s impact on the earth’s ice cap, is the stuff of legend. He spent an hour giving a roomful of us some of the absolutely toughest love I’ve ever seen dished out at Greenbuild. He talked in depth abo...

Full article: http://www.usgbc.org/articles/ricks-journal-greenbuild-da...

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